GB/T 31281-2025

Active

Brand valuation—Petroleum and chemical Industry

品牌价值评价 石油和化学工业

Standard Type
GBT
ICS
03.140
CCS
A 00
Status
Active
Issue Date
2025-08-01
Implementation
2026-02-01
Centralized Committee
国家标准委
Issuing Authority
国家市场监督管理总局、国家标准化管理委员会

Application Summary AI generated

This standard provides a framework for evaluating the brand value of enterprises within the petroleum and chemical industry. It is applied by industry associations, valuation agencies, and companies to assess intangible assets for purposes such as mergers, acquisitions, and brand management. The standard ensures consistent and comparable brand valuation practices across the sector.

Related Standards

Transparency note: The application summary and key sentences on this page were automatically generated by AI from the standard's original text. This content has not been human-verified and should not be used for compliance or regulatory purposes. Always refer to the official standard document from the issuing authority.