GB/T 31280-2022
ActiveBrand valuation—Alcohol, beverage and refined tea manufacturing industry
品牌价值评价 酒、饮料和精制茶制造业
Application Summary AI generated
This standard provides a framework for evaluating the brand value of companies within the alcohol, beverage, and refined tea manufacturing industries. It is applied by enterprises, industry associations, and valuation agencies in China to assess brand strength and financial performance for purposes such as mergers, acquisitions, and brand management. The standard ensures consistent and comparable brand valuation practices across these specific consumer goods sectors.
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GB/T 29187-2012
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Brand value - Vocabulary
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Brand valuation—Catering industry
GB/T 31284-2014
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Transparency note: The application summary and key sentences on this page were automatically generated by AI from the standard's original text. This content has not been human-verified and should not be used for compliance or regulatory purposes. Always refer to the official standard document from the issuing authority.