GB/T 31047-2023
ActiveBrand valuation—Food processing and manufacturing industry
品牌价值评价 食品加工及食品制造业
Application Summary AI generated
This standard provides a methodology for assessing the monetary value of brands specifically within the food processing and manufacturing industry. It is applied by enterprises, financial institutions, and evaluation agencies in China to quantify brand equity for purposes such as mergers, acquisitions, licensing, and strategic management. The standard ensures consistent and comparable brand valuation practices across the sector, supporting market transactions and brand development decisions.
Related Standards
GB/T 29187-2012
Brand valuation - Requirements for monetary brand valuation
GB/T 29188-2012
Brand valuation - Multi-cycle excess earnings method
GB/T 29186-2012
Brand value - Elements
GB/T 29185-2012
Brand value - Vocabulary
GB/T 31285-2014
Brand valuation—Catering industry
GB/T 31284-2014
Brand valuation—Tourism
GB/T 31283-2014
Brand valuation—Mechanical equipment manufacturing industry
GB/T 31282-2014
Brand valuation—Internet and related services
Transparency note: The application summary and key sentences on this page were automatically generated by AI from the standard's original text. This content has not been human-verified and should not be used for compliance or regulatory purposes. Always refer to the official standard document from the issuing authority.