GB/T 31043-2014

Abolished

Brand value―Requirements for technology innovation evaluation

品牌价值 技术创新评价要求

Standard Type
GBT
ICS
03.140
CCS
A00
Status
Abolished
Issue Date
2014-12-05
Implementation
2014-12-31
Centralized Committee
市场监管总局
Issuing Authority
中华人民共和国国家质量监督检验检疫总局、中国国家标准化管理委员会

Application Summary AI generated

This standard specifies the principles, indicators, and evaluation methods for assessing the contribution of technological innovation to brand value. It is applied by enterprises, certification bodies, and brand valuation agencies in China to quantify how R&D investment, patent portfolios, and innovation management impact a brand's market worth. The standard is particularly relevant for manufacturing and technology firms seeking to demonstrate the financial return of their innovation activities during brand valuation or strategic planning.

Related Standards

Transparency note: The application summary and key sentences on this page were automatically generated by AI from the standard's original text. This content has not been human-verified and should not be used for compliance or regulatory purposes. Always refer to the official standard document from the issuing authority.