GB/T 45748-2025
ActiveMarket and social research—Guidelines for sampling design
市场和社会调查 抽样设计指南
Application Summary AI generated
This standard provides guidelines for designing sampling plans in market and social research, covering methods for sample selection, size determination, and error estimation. It is applied by research agencies, enterprises, and government bodies conducting surveys in China to ensure statistical validity and representativeness of findings. The standard is relevant for consumer behavior studies, public opinion polls, and social policy evaluations where accurate sampling is critical.
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Transparency note: The application summary and key sentences on this page were automatically generated by AI from the standard's original text. This content has not been human-verified and should not be used for compliance or regulatory purposes. Always refer to the official standard document from the issuing authority.