GB/T 34090.1-2017
ActiveInteractive advertising—Part 1：Terminology overview
互动广告 第1部分: 术语概述
Application Summary AI generated
GB/T 34090.1-2017 defines standardized terminology for interactive advertising, covering key concepts, definitions, and classification frameworks. It is applied in the digital advertising industry to ensure consistent communication among advertisers, platforms, and regulators when describing interactive ad formats, delivery mechanisms, and user engagement metrics. This standard is particularly relevant for developing technical specifications, contracts, and compliance documentation in online and mobile advertising ecosystems.
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Transparency note: The application summary and key sentences on this page were automatically generated by AI from the standard's original text. This content has not been human-verified and should not be used for compliance or regulatory purposes. Always refer to the official standard document from the issuing authority.