GB/T 43467-2023

This standard provides a framework for planning, executing, and evaluating commercial conferences, covering aspects like venue selection, agenda design, and participant management. It is applied by event management companies, corporate meeting planners, and hospitality venues in China to ensure consistent quality and efficiency in business-to-business or business-to-consumer conference settings. The guidelines serve as a reference for service evaluation and contractual agreements within the Chinese commercial events industry.